Schoolyard Official Blog





The Schoolyard Note System.

By: SYBC Admin


The Schoolyard Note System is a hybrid system used for media, news, and advertisement. This sysytem is what's used for Schoolyard's social media. The Note System is meant to build up SYBC's social media network for archival. One note can be sent to all of the different sites. The beauty of this system, it can evolve whenever or whoever. Meaning that it can start as a photo. Then turn into whatever that note needs to fit the narrative. This gives Schoolyard the chance to build a campaign run that can be suitable for whatever project that needs a extrodinary push.


The note system is Schoolyard's way of communication to the main public. The goal of engagement is not engagement at all. If you ever cross a Schoolyard note, great. However, just like the anti social post, it's meant to build a library of Schoolyard information for all of SYBC's activity on it's platform and ecosystem. So the measure of success isn't in how much you get currency from it. More of the enduring amount of information Schoolyard relays for your intended inquiry. The point is to create everything from a retroactive space. Meaning, marketing or not, a Schoolyard Note is made for whatever information of it's product or service purposes.


That's the beauty of what the Schoolyard Note stands for. The freedom to create a piece of information in a creative format. Without it being attached in an way that has to prove it deemed successful. Expression in the world is tied to how much you are "engaging" with your supposed audience. Yet engagement in this case deals with like minded communication with popular culture in a condensed space. A Schoolyard Note can do that, if necessary. But Schoolyard isn't gaining any followers any time soon. Therefore a note can fall into more broad ways of creating information. Carrying with it an abstract interpretation of said information, and product in hand. We can basically muddy up the communication for art's sake. Like doing art for art's sake. So if you read this and your consumerism/business sense is triggered, then that means Schoolyard Notes are performing their duty.


In the not so future, I will post about how fleeting success is success itself. The Note System is a footnote in that thought. It's not just about letting you know that Schoolyard has something going on. That it's also about expressing what a piece of informal art could be possible. It's wonderful if you could always tell your story. However, Schoolyard's main product already got that covered.